Digital Marketing

The impact of digital marketing on the tourism industry in Nepal

Digital marketing has become the need of the hour for travel and tour companies to reach potential customers. The number of international tourists in Nepal has been increasing every year, therefore, it is important that tourism companies use digital marketing as an effective way to access global tourism. Digital marketing helps them to enhance branding and reach potential customers. A global marketer can make it easier for a traveller by giving him/her the latest information about local culture, traditions and customs etc.

Content marketing

What is content marketing? Content marketing is a digital marketing strategy process of creating and distributing valuable, relevant, informative, and useful content to engage and attract customers. It is a long-term strategy to stay connected to your targeted audiences. The consistent use of content marketing builds a relationship with existing and potential customers.  It makes …

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