How to start an E-commerce Business in Nepal?

After the  world pandemic of 2020, E-commerce business is  growing and developing all over world and so as in Nepal.

Simply, E-commerce business is a digitally business platform where buys or sells goods over the internet.

Before kickstart the article first we need to know about types of ecommerce business model. They are

  • B2B- Business to business, where one business sale their product or services to another business
  • B2C-  Business to customers, Where business sale their product or services to their targeted customers.
  • C2C- Customer to customers, where customer sale their product or services to custome.
  • C2B- customer to business, where Customer sell their product or services to businesses.

Our ecomerce business or online store starts with

Choosing a product

In general, before selling the product, product-research is the key factor in any business.


So here too our first step in building an e-commerce shop is to find out wh query about the products and customers. Researching about product which is needed for customers, product opportunities, product quality, product benefit and users.

Here some point to easily find product for you e-commerce businesses;

  • Finding customer problem and try to solve it.
  • Your personal passion and your culture.
  • Reading customer reviews on other e-commerce site
  • Find keyword search volume
  • Data collection of higher profit margin according to your type of business
  • Analysis customer behaviour
  • Feel your self as a customers and ask what you want

Research and make a business plan

After creating shortlist of product you have to evaluated its opportunities, research your competitors and sources of supplies or manufacturing.

Do complete research and make a crystal clear road map which helps to work efficiently and connect with potential customers constantly.

Here the way or making business plan

  • Executive summary
  • Describe your company
  • SWOT analysis
  • List of product and services list
  • Targeted customer segmentation
  • Marketing strategy
  • HR solution
  • Financial planning 

Setting up your business

Now It time to set up your business which is in your mind and in your paper work . Creating a business name that helps to book your related domain for your business.

Here are steps to setting up your business

  • Create business name
  • Create a business logo
  • Choose an e-commerce platform and create your website
  • Learn Search engine optimization
  • Don’t forget to involve SEO

Preparing  to launch

Fast delivery is most important to make more satisfy customer. So prepare shipping and package design. After that you have to post lunch in digital channel and hire digital marketing agency.

Here are more tips to get better results

  • Marketing your store
  • Driving traffic from social media
  • Do paid marketing
  • Using analytics
  • Collect data from digital marketing agency.

Some extra tips for starting an ecommerce store

  • Know your targeted audiences
  • Experiment with digital marketing team
  • Link building and Brand awareness
  • Don’t start for short term revenue

Business to Consumer(B2C):-

Business to consumer(B2C) is a type of ecommerce business model where you sell goods to end users. This type of business model is suitable for small and medium scale business.

  • Profit margin: The profit margin in this model is high as compared to other models.
  • Funding required: It requires less funding when compared to B2B, C2C and P2P models as there are no intermediaries involved in the process.

In this commerce business model, you can sell goods to end users. This type of business model is suitable for small and medium scale business.

In this commerce business model, you can sell goods to end users. This type of business model is suitable for small and medium scale business.

It’s very important to understand the consumer behaviour and their needs when it comes to buying products online. You need to have a plan on how much money you will spend on marketing, promotion, branding your website etc., before getting started with an eCommerce store/business.

For example, if you have clothes shop then you make an online store where customers can search and buy clothes in normal market price.

Business to business(B2B):-

  • Business to business (B2B):-

This is the model where you sell goods directly to other specific companies, where your clients can bill online.

This type of business model is suitable for large size industries because it requires a large amount of capital investment and a lot of manpower to run such kind of business.

There are two types of B2C model:

  • Business-to-business (B2B) model where businesses sell goods and services to other businesses
  • Business-to-consumer (B2C) model where companies sell directly to consumers

We have finally reached the end of the article about ecommerce business models hope you like it and it solves your problem.

Now, you should have some idea about e-commerce business model. This is a digital business model and it is suitable for small and medium scale businesses. It is also suitable for large size industries. This is a good source of income, employment, and other benefits. So if you want to start an online business then this article will help you a lot to do that.


our targeted audience so choosing a  product, research about its viability and building e-commerce business site which is SEO friendly and mobile friendly. Marketing your web store and sell your product for your target audiences.

Starting an ecommerce business in Nepal can be a great way to tap into the growing market of online shoppers in the country. However, it is important to do your research and make sure that there is a demand for the products you plan to sell. Additionally, it is important to make sure that your website is search engine friendly and mobile friendly so that it can reach the widest possible audience. Marketing your ecommerce business and products to the right.

May this content helps to more clear about e-commerce business. If any inquiry about e-commerce business and digital marketing, feel free to comment or direct contact us

1 thought on “How to start an E-commerce Business in Nepal?”

  1. נערות ליווי בהרצליה

    Itís hard to come by well-informed people in this particular subject, but you seem like you know what youíre talking about! Thanks

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